There comes a point in every business when the owner realizes they need advice and wonders, “Should I hire a consultant?”
Whether you’re starting a new company or growing an existing business, hiring the right consultant can be a cost-effective way for your small business to leverage specialized knowledge. Conversely, hiring the wrong consultant can cost you more than money—it can cost you a lot of wasted time and energy.
So, the challenge for a small business owner is to understand the role of a consultant in their business, and to learn how and when it is cost-effective to hire one.
What does a small business consultant do?
A business consultant is simply an outside expert you hire to solve an internal business problem. A good consultant is a great source of specialized knowledge. A great consultant brings knowledge, skills, experience, and process to improve the client’s condition.
Unlike in-house employees, consultants have independent schedules, may have multiple clients, and are hired on a contract/project basis. Depending on the consulting firm, consultants may work alone or may bring their own team, which typically includes one project manager and two analysts.
A consultant can help with marketing and sales development, business expansion and improvements, and even execution of their ideas and recommendations.
Why do people hire small business consultants?
Small business owners hire consultants as a cost-effective way to bridge a gap in knowledge and skills within their company, or a as a way to bring a fresh, objective, and professional perspective to the company.
Here are the three most common reasons why our clients turn to consultants for help:
- To find the problem(s):
- To create the solution(s):
A small business consultant can help you run your business, by planning your business strategy and in some cases even executing it.
But not all consultants are created equal, and not all businesses or business projects are created equal, either. You’ll need to consider why you’re thinking about hiring a consultant, and how long you’re willing to wait before you see results, and how much you can realistically afford to pay for their counsel. Then, you need to find a consultant that you really click with.
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I look forward to hearing from you.